Video Safety Sponsor Enables Drivers to Capture Stories from the Road
SAN DIEGO, Sept. 20, 2017—SmartDrive Systems, a leader in driving performance solutions that reduce collisions and improve fuel efficiency, is participating in North American Council for Freight Efficiency’s (NACFE) Run on Less program, taking place September 6-24, 2017. As the event’s video-based safety sponsor, the SmartDrive® program enables participating drivers to capture footage and share their progress during the three-week drive—all being shared in video clips posted on the SmartDrive blog and Run on Less website.
Run on Less is a first-of-its-kind cross-country roadshow designed to demonstrate the different technologies Class 8 trucks can use to optimize fuel efficiency. Drivers from seven participating fleets are completing different routes across the country—armed with various commercially available technologies to help improve fuel economy—with a goal of achieving 9.0 MPG or more. In addition to videos captured using the SmartDrive platform, results including MPG, freight efficiency and dollars and CO2 emissions saved will be tracked and reported on the Run on Less website. The program will culminate at the North American Commercial Vehicle Show (NACVS), Sept. 25-28 in Atlanta, GA, with a special Run on Less press conference on Sept. 24. Final MPG results will be announced and drivers will showcase their equipment and share fuel economy learnings and best practices with attendees.
The fleets participating in Run on Less are:
- Albert Transportation
- Frito Lay (Pepsico)
- Mesilla Valley Transportation
- Nussbaum Transportation
- Ploger Transportation
- US Xpress
“These seven fleets and their drivers are traversing the country, delivering goods as they normally would on real routes,” said Mike Roeth, executive director of NACFE. “They include a private fleet running dedicated routes, some running only for-hire irregular routes and others with a combination of both.”
As SmartDrive customers, Mesilla Valley Transportation and Nussbaum Transportation currently use the video-based safety program to improve fleet safety, lower fuel costs and optimize fleet operations. Dangerous driving habits such as speeding and hard braking are not only unsafe, they also waste fuel. Because the SmartDrive video-based platform and transportation intelligence solution allows fleets to identify risky or wasteful habits and enable tailored coaching to improve driving skills, they are able to reduce fuel consumption by 2 percent on average. Jeremy Stickling, vice president of human resources and safety at Nussbaum, reports that drivers who engage in the fleet’s Habits Rating system (driven by SmartDrive SmartIQ® data) and score high, see an increase of 0.50-0.75 MPG compared to a driver with “regular” driving habits.
“Optimizing fuel efficiency is a top priority for the trucking industry, not only for the cost savings but also for environmental considerations,” said Steve Mitgang, CEO of SmartDrive. “We applaud NACFE and the participating fleets for launching this innovative program to raise awareness of fuel economy and share best practices among fleets nationwide. As a sponsor of Run on Less, we are proud to help share the stories and results from the program, and look forward to discussing how our transportation intelligence and video-based platform can boost fleet fuel economy at NACVS in Atlanta.”
To watch video clips from participating Run on Less drivers, visit the SmartDrive blog, here. Press interested in speaking with SmartDrive representatives at NACVS Sept. 24-28 in Atlanta, GA can coordinate a briefing by emailing SmartDrive@HavasFormula.com or calling 619-234-0345.
About Carbon War Room
Carbon War Room (CWR) was founded in 2009 as a global nonprofit by Sir Richard Branson and a group of like-minded entrepreneurs. It intervenes in markets to accelerate the adoption of business solutions that reduce carbon emissions at gigaton scale. In 2014, CWR merged with and now operates as part of Rocky Mountain Institute (RMI). RMI engages businesses, communities, institutions and entrepreneurs to transform global energy use to create a clean, prosperous and secure low-carbon future. RMI has offices in Basalt and Boulder, Colorado; New York City; Washington, D.C.; and Beijing.
About North American Council for Freight Efficiency
The North American Council for Freight Efficiency (NACFE) is a nonprofit organization dedicated to doubling the freight efficiency of North American goods movement. NACFE operates as a nonprofit in order to provide an independent, unbiased research organization for the transformation of the transportation industry. Data is critical and NACFE is proving to help the industry with real world information that fleets can use to take action.
About SmartDrive Systems
SmartDrive Systems, the recipient of Frost & Sullivan’s Customer Value Leadership Award for Video Safety Solutions, gives fleets and drivers unprecedented driving performance insight and analysis, helping save fuel, expenses and lives. Its video analysis, predictive analytics and personalized performance program help fleets improve driving skills, lower operating costs and deliver significant ROI. With an easy-to-use managed service, fleets and drivers can access and self-manage driving performance anytime, anywhere. The company, which is ranked as one of the fastest growing companies by Deloitte’s Technology Fast 500™, has compiled the world’s largest storehouse of more than 200 million analyzed risky-driving events. SmartDrive Systems is based in San Diego, and employs over 650 people worldwide.
For more information on SmartDrive Systems, please visit www.smartdrive.net.
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Havas Formula for SmartDrive Systems
- Posted by Melissa.Senoff@smartdrive.net
- On September 20, 2017