Adoption of Safety and Analytics Solutions Results in 67 Percent Reduction in Collision Frequency Rate
SAN DIEGO, September 14, 2017—SmartDrive Systems, a leader in driving performance solutions that reduce collisions and improve fuel efficiency, today announced that Fraley & Schilling, a premier lightweight fleet operator hauling metal products, building materials and machinery, has adopted the SmartDrive® video-based safety solution following a competitive review and pilot program.
In the first 18 months of installing the SmartDrive solution on all company-owned trucks, Fraley & Schilling saw a 67 percent reduction in its collision frequency rate. With a deep, sustained commitment to safety, the company has continued to see meaningful impact from the SmartDrive program. To date in 2017, the fleet has driven more than 19 million miles and has seen a 42 percent reduction in its year-over-year collision frequency rate. Along with cementing the company’s culture of safety, the SmartDrive program has allowed Fraley & Schilling to realize a cost savings of two cents per mile driven due to reducing collision frequency and being able to more efficiently allocate resources. Superior support from the SmartDrive team, an easy-to-use technology interface, overwhelmingly positive initial results and unmatched driver coaching tools led the Fraley & Schilling leadership team to choose the SmartDrive platform.
“We like to be a pioneer within the industry, and video safety is clearly a critical best practice in allowing us to support and protect our drivers,” said Mike Posz, director of safety at Fraley & Schilling. “When we evaluated SmartDrive against other providers, the product, people and professionalism stood head and shoulders above the others. Beyond that, the in-depth reporting and key performance indicators give us the data we need to better coach our drivers and make them even safer each time they’re on the road. The SmartDrive program also allows us to recognize drivers for their professionalism in ways we haven’t been able to do previously.”
Headquartered in Indiana, Fraley & Schilling operates a fleet of 500 trucks in the eastern third of the United States, and deployed the dual-camera SmartDrive system with in-cab and forward-facing cameras across all owned trucks. By including the in-cab camera, Fraley & Schilling’s safety team is able to gain more complete insight into what the driver was doing at the time of an incident to better support and exonerate drivers, as well as provide tailored feedback to correct potentially dangerous habits and reduce the number of collisions.
To gain wide driver buy-in when rolling out the SmartDrive system, Fraley & Schilling began introducing the idea of installing a video-based safety program during quarterly driver safety meetings. Drivers who volunteered as beta testers had the SmartDrive technology installed in their trucks and championed the system to colleagues through presentations at terminals and one-on-one meetings. Previously skeptical drivers quickly realized the value of the in-cab camera in making them even safer on the road.
“I was reluctant to have the in-cab camera installed in my truck,” said John Steele, a driver for Fraley & Schilling and 15-year veteran behind the wheel. “I thought it was just constantly streaming video. But after learning more about the system and fully understanding that it is only triggered to record based on my driving or if I choose to record something happening on the road around me, I’m 100 percent behind having them onboard. It’s comforting to know the video is there in case of an incident to help defend me. At the end of the day, we all want to be better, safer drivers.”
Through a comprehensive coaching program, coaches use actionable data received from recorded events to provide hands-on training and corrective measures to ensure drivers have a keen understanding of the triggering event and how they can improve their driving skills.
“Fraley & Schilling has always been on the cutting edge with adopting new technology and we’re proud to call them a partner as the company continues to deepen its commitment to the safety of its drivers and the public,” said Steve Mitgang, CEO of SmartDrive. “Implementing the SmartDrive program has had a direct impact on meaningfully reducing the fleet’s collision frequency rate and overall risk, and in turn saving the fleet significant costs related to claims and litigation.”
About SmartDrive Systems
SmartDrive Systems, the recipient of Frost & Sullivan’s Customer Value Leadership Award for Video Safety Solutions, gives fleets and drivers unprecedented driving performance insight and analysis, helping save fuel, expenses and lives. Its video analysis, predictive analytics and personalized performance program help fleets improve driving skills, lower operating costs and deliver significant ROI. With an easy-to-use managed service, fleets and drivers can access and self-manage driving performance anytime, anywhere. The company, which is ranked as one of the fastest growing companies by Deloitte’s Technology Fast 500™, has compiled the world’s largest storehouse of more than 200 million analyzed risky-driving events. SmartDrive Systems is based in San Diego, and employs over 650 people worldwide.
For more information on SmartDrive Systems, please visit www.smartdrive.net.
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